Check out this excellent panel that I spoke on entitled “Suspense in Marketing Strategies: A New Way to Think About Sustainability, Supplier Diversity, and Wellness Agendas in Times of Turmoil.” Put on by our friends at INWK, it was a great conversation among marketers of various stripes covering strategic positioning, reinvention of brand stories, and marketing execution to communicate wellness and sustainability and embrace the new normal. We also focused on consumer messaging and employee well-being platforms to support brands.
