Who We Support 2018-04-05T19:32:22+00:00

Hospitality Companies And Brands

Hospitality Companies 
And Brands

We are a trusted advisor with over 20 years of experience in hospitality brand strategy and wellness design. We create kick-ass concepts, from repositioning small hotels to launching new brands, for incredible guest experiences that monetize wellness, drive revenue and stand out among the competition.

  • We lead teams to deliver on complex hotel branding and property development projects. Our expertise across brand, marketing, development and operations, coupled with our ability to keep an eye on the intricate details of a project, turn vision into launched projects.

  • We pride ourselves in listening more then we talk and asking the right questions so that our recommendations amplify how your team works today. We plug holes where there might be gaps for long-term project delivery success.

  • We aren’t just brand development experts, we’re hospitality brand gurus. We know the industry inside and out and everything we do balances creativity with function to ensure projects are operationally viable, developer friendly and within-budget.

  • We have a long-term vision, but also work the executional details. We don’t just give advice – we roll up our sleeves and do the work required to achieve results for your team.

Hotel Owners And Developers

We are owner representatives and strategic project champions that lead teams to deliver on the critical path of complex hotel branding and property development projects. Allow us to turn vision to revenue-generating reality on new development projects, brand repositioning projects or small scale renovations.

  • We’re an industry ‘jack of all trades’ owners representative – bringing expertise in branding, marketing, operations, management, development and distribution to your project team. We focus on developing critical paths for projects that ensure essential project platforms are addressed at the right time and don’t become obstacles or cost-overruns later.

  • We develop property-specific hallmarks for new independent lifestyle hotels and soft branded hotels that integrate design and service, going above and beyond corporate brand standards for a distinctive guest journey that stands out in the eyes of customers and exceeds competitor performance.

  • We develop wellness strategies for luxury and resort hotels, informing architects and designers before project layouts are complete. The experiences we create incorporate spa, nature, fitness and other resort features, and monetize wellness to generate incremental revenue, drive awareness and increase guest traffic.

Companies Looking To Sell To The
Hospitality Industry

We are a strategic advisor to companies that want to leverage the hotel industry to grow their businesses. We develop and execute strategies that build paths for partnering with hotels and introduce products to targeted customers through new sales channels.

  • There are thousands and thousands of hotels across the US, with owner, brand, management companies, procurement teams and operations stakeholders all influencing decisions on products and partnerships. We develop and guide you through strategies that are easy to execute – from identifying potential partners to defining the steps to work in the industry.

  • We extend thinking beyond simply considering the hotel industry a new sales channel, to ensuring your products are strategically placed with the right management companies, brands, hotel or resort properties to achieve goals set.

  • Our deep-rooted experience with wellness-aligned, luxury and innovation brands is a valuable asset to your team. Our clients range from multi-billion dollar established manufacturing businesses to small startups.

  • We have strong relationships with hotel companies, owners, management companies and industry advisors, and can leverage those relationships to help you build momentum and increase sales.